Tuesday, July 22, 2008

Check Out Someone You Love


One in five Americans will develop skin cancer in their lifetime.
That's a terrifying statistic. But the cancer can be treated if spotted early enough.

To help raise awareness of the importance of early detection, Neutrogena asked Tribal DDB New York to develop a video and an interactive guide on what to look for when checking for early signs of melanoma. View the case study here.

The video features Malin Akerman who was recently in 27 Dresses and The Heartbreak Kid.

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